Monday, January 30, 2012

SO YOU THINK YOU KNOW THE FACTS? THIN AGAIN!

Award-winning author William Faulkner may have been a pain-in-the-ass personally, but he always told the truth boldly as he saw it. When challenged by a young fact-finder reporter, he snapped: "Look kid, facts and truth really don't have much to do with one another."

Let me show you what he meant with some last-year facts. Half of all US workers earned less than $26,364 last year, whereas a typical household in the nation's capital earned $84,523...just 1% of Americans accounted for 22% of the $1.26 trillion spent on health care...passengers left behind a total of $409,085.56 in change when they passed through airport security...Ronald Reagan's name was invoked 221 times during the first 16 GOP debates with George W. Bush's name spoken 56 times.

The more you check the facts the more Faulkner makes sense.

And here's what he might have added. The usual reason the facts don't always convey the truth is because of the unseen hands at work in the gap between the two. There are always behind-the- scene advisers...promoters...pollsters...spin-doctors. Of course we all understand this. What we may not understand are the less obvious hands at work doctoring the product.

Example? It's sitting right there in your very own music collection. Seriously. Play any musical hit from pop to rock to Broadway, and yes even to rap. But don't just listen to the singer. Listen to the orchestration backing them up. That where the magic either happens or it doesn't. Ask any singer and they'll tell you. In the making-a-hit business, the name of the game almost always starts with [and how right the name!] the arranger....

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